Shop Minis
Empower your brand with the full potential of user-generated content (UGC) through cutting-edge social commerce solutions.
What is UGC, and why does it matter?
User-generated content is real-life proof of your product’s value - photos, videos and reviews created by your customers. It’s trusted, relatable, and influential. Tribeez helps you unlock this power and turn it into measurable results.
Social and Video Commerce
Bring Your Product Pages to Life
Think about your own shopping habits - how often do you watch reviews before making a purchase decision? With Tribeez’s video commerce solution, we integrate authentic UGC directly into your product pages, creating an engaging and trusted shopping experience.
20% Higher Conversions
UGC on product pages can boost conversions by up to 20%.
90% Extended Engagement
Keep customers on your site 90% longer with rich video.
Full-Service Solution
From sourcing UGC to integrating. it into your site, we handle everything.
Visual Shopping
Turn Inspiration Into Bigger Baskets with Visual Shopping
From Inspiration to Purchase deliver a seamless, immersive, and interactive shopping experience by curating and integrating the best of your Branded, UGC and Influencer content. Redefine what it means to shop online across all digital assets with Sauce's conversion-optimised Shoppable Galleries, Shop the Look Cards, Email galleries – the ultimate blend of style and functionality for a seamless customer journey.
Engage Customers
Capture your audience's attention with compelling product videos.
Drive more conversions and revenue 'Shop the look' video commerce.
Increase Sales
“79% of people say UGC impacts their purchasing decisions.”
Shop Minis
Take Your Brand Anywhere with Shoppable Microsites
South African consumers love to research before they buy. Tribeez’s Shop Minis provide the perfect solution: a Netflix-style hub where all your UGC comes to life. Whether you sell on platforms like Clicks, Dis-Chem, or Takealot, Shop Minis lets customers explore, compare, and shop, all without needing a dedicated e-commerce site.
Localised for SA Shoppers
Taps into the research-heavy buying behavior of local consumers.
Seamless Integration
No e-commerce site? No problem. Sell directly from your Shop Mini.
Increased Time & Trust
Centralised UGC means more time spent engaging with your brand.
Video Commerce
Turn Onsite Videos Into Sales Machines
Build confidence in your products or services by featuring helpful tips, creative ideas, satisfied customers' real-life experiences and relatable stories offering a wide range of content that educates, entertains, and cultivates trust in your brand, now showcased in a beloved video format that's seamlessly made shoppable.
Engage More, Sell More
Enhance customer engagement and drive sales through immersive video content showcasing your products
Bring Products to Life with Video - Increase purchase rates by showcasing your products in action, giving customers a dynamic view that drives decision-making
Boost Conversions
Netflix-style Hub
Case Study
Dyson: Bridging Aspiration and Action Through Video Commerce
Challenge
Dyson's premium hair tools command high price points (£400+) and feature minimalist design. While aesthetically compelling, the brand faces a key challenge: converting aspiration into purchase confidence. Customers question whether the products deliver performance to match their premium positioning.
Solution
Implementation of a comprehensive video commerce strategy to create an educational content hub:
Tutorial Series: "Styling with Dyson"
Democratised styling techniques
Focus on ease-of-use
Professional results without professional training
2. Technical Deep-Dives: "Tech Meets Beauty"
Engineering explanations
Heat control technology
Airflow innovation showcase
3. Social Proof: "Real Results"
User-generated content integration
Influencer demonstrations
Before/after outcomes
Key Insight
Success in premium tech beauty requires bridging the gap between aesthetic appeal and functional proof through immersive, educational content experiences.
Strategic Impact
Position Dyson as the definitive leader in high-tech hair tools by transforming product interest into purchase intent through demonstrated value.
Results
The strategy was designed to:
Strengthen category leadership
Justify premium pricing
Build purchase confidence
Convert browsing to buying
Increase customer advocacy
Why Tribeez?
A Full-Service UGC Partner
From sourcing the best UGC creators to managing the technology, Tribeez offers an end-to-end solution tailored to your brand’s needs. With us, your content doesn’t just tell stories—it drives real business results.
